Three years ago, Nokia shipped over 110 million smartphones worldwide. None had a display larger than 3.5 inches. Today the company moves far fewer smartphones, every single one of them with a display bigger than its largest option in 2010. |
| These days things are different. It’s practically impossible to find a smartphone with a screen smaller than 4 inches, and the race to make a bigger smartphone gets more and more crowded every quarter. Samsung’s giant, crossover Note devices have sold in the tens of millions and Sony, HTC, and LG have launched their own giant smartphones in response. Nokia and Microsoft are evidently well aware of the demand for massive smartphones and theyre moving to grab a piece of that pie. | | The Lumia 1520 is Nokia’s first effort to conquer the big-smartphone world. The 1520 has a massive, 6-inch 1080p display and is the first Nokia device to use Qualcomm’s latest Snapdragon 800 processor. It will be available from AT&T for $199.99 starting on November 22nd in white, black, yellow, or red. | | Nokia’s other flagship smartphones in the US aren’t tiny: their 4.5-inch screens make them significantly larger than, say, an iPhone. But the 1520 is a different beast entirely it dwarfs Nokia’s other devices, and even makes some oversized Android smartphones seem almost reasonable in size. It feels like a field test for Nokia: customers want big phones, but do they want big phones from Nokia? |
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